Hi. I get a few email newsletters from Yoga Journal magazine and this one is quite interesting as it gives a few tips on promotion and getting yourself out there.
In today's competitive yoga market, you can find a stand-out, experienced yoga teacher at nearly every corner studio. It seems unfair, though, that only a small percentage of them benefit from teaching full classes, while the rest struggle valiantly to maintain a regular base. Why do some thrive while other, equally great teachers can't seem to get a break? The difference often lies in their approach to marketing their classes and themselves.
In this issue of MYM, acquire basic marketing skills and explore finding a balance between marketing and your yogic values. Then, learn to promote your yoga studio. Finally, mentor teacher Ana Forrest answers your teaching questions.